Photovoltaics is an efficient way to generate renewable energy. However, not every commercial property is suitable for conventional solutions. Many buildings are not load-bearing enough or are unsuitable for rooftop systems for other reasons. Classic facade systems yield lower output. Therefore, Solar & Carbonstoren GmbH has developed a solution that opens up new areas on office and commercial buildings – and works with EPOS to make this innovation known.
SolarStoren are based on a patented manufacturing technology that allows the production of sun protection slats from carbon. These are particularly resistant and durable – making them an ideal carrier material for photovoltaics.
To accompany this innovative product at market entry, EPOS took over the complete marketing appearance for the company: brand design, website development and design, product visualizations, strategy, trade fair appearance, and press work.
The appearance at the international trade fair was a complete success. The product innovation received a lot of positive feedback and the company was able to establish important contacts in interesting markets. Founder Andreas Rahn held numerous discussions with industry experts and trade journalists, generating a great deal of attention for the product.
Excerpt from press coverage:
Wirtschaftswoche: „Five innovations conquering new areas for solar power plants“
Bild: „1. Blind that produces electricity“
Efahrer.com: „Brilliant idea: New solar system is also a blind”
Autocad Magazin: “Shading and climate-neutral power generation – how they come together”
Solarserver.de: „Intersolar 2023: New shading system with integrated photovoltaic modules“
Bauen aktuell: „Building-integrated photovoltaic systems: How they combine shading and power generation“
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