Too many professional services companies rely on the three big V's: sales, networking, distribution - according to the motto: if the team and management are well established in the market, successful work will get around. But decision-makers start their search for potential partners digitally today - therefore, a brand's online presence is much more important than the merits of even the most excellent management team.
Together with the company's management, we developed a content marketing strategy that focused on the zero moment of truth - the first moment in which a potential customer can come into contact with a brand. Through content-based SEO and close collaboration with the international company's headquarters, we increased the brand's visibility, especially for high-transaction search terms.
When other European branches increasingly relied on a digital strategy as part of the pandemic, the approach proved to be a complete success: in 2021, the German team was able to record the best SEO positioning, the greatest digital reach and a share of more than 50 percent of new business that was attributable to online marketing.
Then get in direct contact with us. We are excited about your plans and projects.
Is a contact form too slow for you? Send us an email or book an appointment directly .